- Full colour printing for maximum presentation
- A4 size for plentiful product information
- A6 & DL for economy & mass mail reach
- Numerous stock & sizes accommodated
- Laminating & varnishing available
- Ideal for new promotional products
- Fantastic print quality and inexpensive
for all deliveries under 10kg
Print-ready artwork explained
The process of ensuring artwork is 'print-ready' involves a common set of industry standards.
Here, we’ll briefly go through some of the universal basics including what the terms mean, and why each one is important. Or, read our detailed explanation of print-ready artwork, designed to make the process easier.
At Discount Printing, we require a ‘3mm bleed’ for print-ready artwork. In printing, bleed refers to a visual style where the colour extends all the way to the edge of the paper. 3mm bleed is designed to ensure there are no thin white strips on the edges of the card in the final product.
2. 1-up on a single page
‘1-up’ printing means that each printed page is a separate page within your supplied artwork file. This is particularly important in relation to brochure and calendar printing, for example.
3. Nominate all colours as CMYK
When designing artwork, there are two main colour systems used to determine colours: RGB and CMYK. Before supplying final artwork, be sure to check the colour mode being used by your design application or software, and change it to CMYK if necessary.
4. Ensure your file type is correct
Ensure you create or submit your artwork as one of the following file types: PDF (our main preference for file types), TIFF, JPG, or EPS.
- PDF (our main preference for file types)
5. Use high resolution artwork and imagery
At Discount Printing, we request all artwork is supplied at a resolution of 300dpi or higher, because artwork with a low dpi value can print as blurry or pixelated. DPI is relatively common information that should be easy enough to find—even simple programs like Microsoft Paint can provide a reading on values.
6. Convert text to paths, curves or outlines
In this instance, ‘paths’, ‘curves’ and ‘outlines’ are relatively interchangeable. Each term refers to the process involved in transforming the text in your artwork into a graphic element. If the text in the artwork is converted and saved as a graphical element, or image, it cannot be changed. ‘Create outlines’—or similar—is a common function in the Adobe suite of design programs.
Need further help?
Read our detailed guide to print-ready artwork or call 1300 663 120 for further information on your printing requirements.
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Print Booklets Online
Booklets are a great tool to distribute information about your business or any other activity that would benefit from publicity. Discount Printing stands apart from other printers due to our extensive experience in the field and our ability to accommodate a range of sizes and styles, complemented by our everyday cheap prices for booklet printing. We also complete print orders quickly, ensuring you meet your deadlines.
As far as the best method to follow for getting the most out of your print booklet, we offer the following advice:
Organise your information: Since you're printing a booklet, you need to organise all your information in a manner that would make sense to the reader, while also being easy on the eyes. An information overload would bore the reader and they will be less likely to continue reading your booklet. Bucket information under relevant sections and avoid printing too much information on individual pages. Use pictures in your booklet to provide a break between paragraphs and sections.
Use high-resolution images: Low resolution images print poorly and affect the overall quality of your booklet in the process. You need to ensure your print booklets make the best possible impression so you can see valuable results out of it. While organising photoshoots may not be the most cost-effective solution for your business, you could instead purchase stock imagery that is relevant to the contents in your booklet. Stock images are professionally shot and available to purchase at reasonable prices, making them a suitable alternative.
Intriguing cover: Although we are told to not judge a book by its cover, they inevitably make a strong impression on us. A good first impression ensures people are interested in reading the booklet and finding out more about your business. Your front cover must comprise a mix of appealing pictures and a few short key messages you would like to communicate, much like a magazine front cover. Ensure your front cover artwork stands out and sparks curiosity, so your audience is more inclined to read the print booklet.
Discount Printing offers a range of discounts on yearbook and booklet printing services. Call us or chat live to know more about the best deal we can offer you.